New Zealand’s first 0% alcohol cider from New Zealand’s first Zero Carbon cidery

We've crafted a very special cider that's a New Zealand first: our new 0% Crisp Apple Cider is the first 0% alcohol cider in New Zealand, and it’s made by the first cidery in New Zealand to achieve Zero Carbon certification (that's us!).

We first tested the waters with a low alcohol cider back in 2015 which proved popular despite being well ahead of its time. Fast forward five years and the demand for low and zero alcohol options has grown substantially, which is what prompted us to release a new classic cider with zero alcohol.

Our 0% Crisp Apple Cider is crafted from local Hawke’s Bay apples and fermented before the alcohol is carefully removed using highly advanced spinning cone technology. This process removes the alcohol while having minimal impact on the flavour. This refreshingly off-dry cider is lightly sparkling and full of flavour with a delicate sweetness. It’s also vegan, gluten-free and has only 39 calories per can.

Jody, our head cidermaker, initially contemplated whether Kiwis would make assumptions about a zero-alcohol cider.

“We wondered whether people would assume that a cider with the alcohol removed was simply a sparkling apple juice and this is not the case at all,” he said.

“It tastes just like a crisp apple cider and of course we’ve made it in the same way we would any of our ciders, with our signature cidermaking style of using local apples and crafting from freshly crushed juice, not concentrate.”

Jody believes the bright fresh apple taste and fermented character from the cider will make it a popular choice for those seeking a refreshing, low sugar and grown-up non-alcoholic beverage this summer.

“We haven’t compromised on taste and this is a great option for those looking to moderate their alcohol consumption or avoid alcohol all together, which is often the case over the festive season,” says Jody.

The launch of our 0% Crisp Apple Cider also coincides with our news that we’re now New Zealand’s first Zero Carbon cidery and have achieved Zero Carbon Business Operation certification with EKOS for the 2020 financial year.

“We continue to make sustainability a priority within our business and decision-making and focus on the areas where we can have the biggest impact,” said Josh Townsend, Zeffer CEO. “It’s great to be celebrating zero this month with both zero-alcohol cider and our Zero Carbon business operation certification”. Clickhereif you’d like to read more about our sustainability journey and goals.

Our 0% Crisp Apple Cider is available in a 4-pack in most New World, PAK ‘n SAVE and Four Square supermarkets throughout New Zealand.


Note: 0% = less than 0.05% alc/vol from the natural fermentation process.